In this paper, we propose a framework to analyze and evaluate social networking pages based on usage data
with respect to Arab mainstream news media. The paper introduces new metrics such as: Page Penetration and
Ranking Index, as well as new evaluation methods. The framework considers the twenty-two Arab countries in
addition to seven Facebook pages that belong to seven prominent Arab satellite channels. The proposed
framework is used to evaluate countries for their Internet and Facebook penetration rates, as well as
consumption of news through those pages. Results reveal that Arabs highly credit natively Arabic news media
rather than news media that only speak Arabic. Furthermore, 65% of the Arab countries have more than 50%
Facebook users who are news consumers via Facebook. Additionally, Arab countries that suffered unrest, civil
war or political crises in the recent years show higher page penetration rates, such as Yemen, Syria, Egypt and
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